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The Freshly Pressed Blog

Digital Marketing News, Ideas, Tips, and Tricks for Small Business Owners

A Juicy Marketing Resource for Small Biz

We’re scouring the internet and downloading our brains to bring you easy-to-digest tidbits that give the most juice for the squeeze. Read on for small business digital marketing ideas, tips, tricks, trends, and more. 

Native Advertising: 5 Quick Facts

Native Advertising: 5 Quick Facts

By now, everyone is aware of what a display ad is. Chances are, you see them all the time and you may or may not click.  Problem is, ad blockers are becoming more and more common. So, how do you keep your product or service out there and relevant reaching those in the...

Building Personas so Your Content Hits

Building Personas so Your Content Hits

Knowing your audience is the key to marketing effectively to them. Gone are the days of marketing to the masses. Instead, use a targeted approach to define profiles that represent your ideal customer by creating two to seven “personas.” (At least two, but no more than...

Social Media for Your Small Business

Social Media for Your Small Business

Social Media for {Your} Small BusinessWith so many facets to small business ownership, adding "manage business social media" to your already long list of essential business duties might seem overwhelming. In today's day in age, and now more than ever, social media...

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